I took over development or The Neil Company in about 2005 or 2006.  Since then I’ve done 3 total redesigns.  Franchises like this are a challenge because you have to take the client’s wishes for design and make it work within the legal constraints of the marketing guidelines of the parent company.

Along with all the normal IDX stuff, Neil Company also wanted to be able to add/edit/delete broker bios from their website on their own.  As time went on, it morphed from a very basic name, phone, email and bio to social networking icons, a property list along with the bio info, multiple contact numbers and so on.

I have also integrated a custom WordPress blog to help them with their search engine ranking.  Neil posts a helpful real estate related article a couple times a week and, voila, they’re ranked much higher in Google.

The latest iteration of their site includes some pretty cool features like accordion menus, Google maps showing other similar listings within a certain distance of the listing you’re looking at, mortgage and tax information on each listing and integration of a special C-21 lead router deal that lets them track email leads from their website and print ads.

All in all a pretty cool site for a very cool client.